A key house in an exclusive location that had been newly refurbished to an extremely exacting specification.
The remit for the property was to dress (stage) it prior to launching on the sales and lettings markets using only top quality furnishings and fittings to reflect the superb job undertaken by the owners to create a luxurious and welcoming family home which was snapped up within a couple of weeks for a top price.
A true example of property investment at its best, the clients put the money in to create a fabulous house that someone was willing to pay for.
When I’m working for an agent, it’s important I create an aspirational lifestyle that will sell the property to an incoming purchaser. I look at the sort of time period and decide what is going to be a respectful reflection of the property and how we can achieve the best price for it.
So you’re then trying to set the scene for someone walking into that property, so they just say, Oh my God, I love it! But crucially, these emotions continue throughout the whole house.
People are expressing themselves a lot more and also being a lot more daring with color as well, which I find interesting. There’s a lot of plush velvet, dark red and dark Navy blue along with the bottle green and vivid colors coming through.
